{"id":10,"date":"2010-08-29T19:07:03","date_gmt":"2010-08-29T19:07:03","guid":{"rendered":"http:\/\/blog.veriteatem.com\/?p=10"},"modified":"2010-08-29T19:07:03","modified_gmt":"2010-08-29T19:07:03","slug":"language-and-rhetoric","status":"publish","type":"post","link":"http:\/\/blog.veriteatem.com\/?p=10","title":{"rendered":"Language and Rhetoric"},"content":{"rendered":"

Why does Roland Barthes’s “Rhetorique de l’Image” read so much better in French than in English?\u00a0 “Ecremer” sounds better than “skim off”, “italianite” sounds better than “Italianicity.”\u00a0 The emphasis of “comme si”\u00a0\u00a0in the discussion of the image in the Panzani advertisement\u00a0conveying the idea\u00a0of a complete meal, has an especially gallic ring to it that cannot quite be translated adequately by “as if.”\u00a0\u00a0 An interesting note:\u00a0 in the original French version Barthes translates “still life” as “still living.”<\/p>\n","protected":false},"excerpt":{"rendered":"

Why does Roland Barthes’s “Rhetorique de l’Image” read so much better in French than in English?\u00a0 “Ecremer” sounds better than “skim off”, “italianite” sounds better than “Italianicity.”\u00a0 The emphasis of “comme si”\u00a0\u00a0in the discussion of the image in the Panzani advertisement\u00a0conveying the idea\u00a0of a complete meal, has an especially gallic ring to it that cannot […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-10","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"http:\/\/blog.veriteatem.com\/index.php?rest_route=\/wp\/v2\/posts\/10","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/blog.veriteatem.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/blog.veriteatem.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/blog.veriteatem.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/blog.veriteatem.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=10"}],"version-history":[{"count":2,"href":"http:\/\/blog.veriteatem.com\/index.php?rest_route=\/wp\/v2\/posts\/10\/revisions"}],"predecessor-version":[{"id":12,"href":"http:\/\/blog.veriteatem.com\/index.php?rest_route=\/wp\/v2\/posts\/10\/revisions\/12"}],"wp:attachment":[{"href":"http:\/\/blog.veriteatem.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=10"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/blog.veriteatem.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=10"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/blog.veriteatem.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=10"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}